Plastic wood: a new way to unite sustainability, Design and functionality
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Plastic wood: a new way to unite sustainability, Design and functionality
In a scenario where sustainability and innovation are increasingly walking together, The businesswoman Maria de Fátima de Farias Pais, Floriculture owner Nature and Life, Located in Tubarão, stands out when betting on a product still little known to many: the plastic wood.
Authorized dealer of In Brasil, company with 20 years of market, Fatima and her team have been working with the product for four years. The proposal is simple, but powerful: Transform disposable plastic bags into resistant structures, Beautiful and sustainable.
“The product comes from selective waste. They make the separation, take only the supermarket bag, clean, go through a process with extruder, Put the UV filter and pigmentation. It is a material that does not lose color, Do not crack and still help the environment ”, Explain.
Plastic wood presents itself as a direct alternative to traditional wood. Each 700 pounds of the material preserves an adult tree and removes about 180 MIL PLASTIC BAGS OF THE ENVIRONMENT. “It's a preservation for now and for our future”, Emphasizes the businesswoman.
Involvement with the product was born from its own experience in the landscaping sector. There is 16 years on the market, Floriculture already used traditional wood for decks and pergola, but maintenance and durability problems led Fatima to seek alternatives.
“We reached a point where we decided to stop working with her. It was then that Embrasil met us over the internet, presented the material, We visited the factory and started this new way ”, recall.
The public adhesion has grown gradually and Fatima believes that the sustainable differential and the durability of the product will gain even more customers. “Plastic wood today has the price of Bill., but without maintenance. You don't have to sand, clever, none of that. Maintenance is only cleaning with mild soap and water. And the durability? For a lifetime. The factory gives 10 years warranty ”, ensures.
Infinite possibilities
In addition to decks and pergolas, Floriculture offers a diverse line of products made with plastic wood: banks, mesas, trash, school furniture and even larger structures. “You can use creativity quietly. And the best: All with total connection with our landscaping work ”, affirms.
The businesswoman also points out that the commitment to the environment has always been part of the business DNA. Since the beginning of floriculture, She bet on polyethylene and fiberglass vessels, recyclable and durable materials.
“When we start, My husband said this kind of material would be the future. And he was right. Today, We only sell recyclable vessels. It is a way of thinking about the next generations ”, comment.
The director of NossaCasa Fairs and Events, Organizer of CasaPronta Tubarão Fair, Jacqueline Backes, celebrates the participation of business committed to sustainability. “Having companies such as Nature and Life Floriculture at the Fair strengthens our purpose of connecting innovation and environmental responsibility. Plastic wood is an excellent example of how it is possible to turn waste into intelligent and durable solutions ”, highlights Jaqueline.
The news is expected to win the public in the region. “I hope the audience is in love with plastic wood just as we are. Many have seen reports, researched and are coming to know. I believe it will get in the taste of the population ”, Comments Fatima with enthusiasm.
For those who want to know closely plastic wood and ask questions about the product, You can visit the Floriculture Stand Nature and Life at CasaPronta Fair, that occurs until Sunday (08/06), in the Farol Shopping parking lot, in Tubarão, in the south of Santa Catarina.
Schedule
The HousePonta Tubarão happens 4 a 8 of June, at Farol Shopping, with free entry. The visitation hours are:
– Friday (6): From 14h to 22h
– Saturday (7): From 10am to 10pm
– Domingo (8): From 14h to 19h
In addition to purchases that happen on site, The fair also drives negotiations that follow in the following days and months, moving various economic sectors of Tubarão and region.
Text and photos: Thiago Hockmüller | Track Communication

